Freelance writer & Content Strategist

Content marketing strategy and copy for innovative tech brands

Jenny Rose Spaudo

Hi, I'm Jenny Rose.

Do you need a research-backed content marketing strategy? Sharp, on-brand marketing emails or website copy? Authority-building SEO articles or thought leadership?

Then you’re in the right place.

I’m an Orlando-based freelance writer and content strategist for PropTech, FinTech, InsureTech, and EdTech companies.

Want to work with me? Email me at hello@jennyrosespaudo.com.

LET’S GET STARTED

"One of our greatest editorial and content marketing assets..."

Jenny Rose is one of our greatest editorial and content marketing assets. She delivers clean, effective copy ready-made for SEO with little to no need for editing. She is one of my go-to writers because when I assign her something, I know I don't have to worry about it.
Josh Potter
Josh Potter
Content Manager, Flyhomes

Content that drives leads and grows brand awareness

If you want to attract the right clients and build brand authority, you can’t rely on fluffy content. You need a thoughtful, experienced writer. That’s where I come in.

Here are some of my favorite ways to serve my clients:

  • Content strategy
  • Blog posts and articles
  • White papers
  • Ghostwriting/thought leadership
  • Website copy
  • Case studies
  • Sales copy
  • Email campaigns

Still figuring out your brand voice? Totally fine! Let’s nail down your unique message and style together.

freelance copywriter
freelance content marketer & copywriter

Why hire me as your freelance writer or content strategist?

With 10+ years of professional writing experience, I do content strategy, content marketing writing, and ghostwriting for companies like:

⌑ StreetEasy/Zillow
⌑ Opendoor
⌑ PropStream
⌑ Flyhomes
⌑ Knock Lending
⌑ Visual Lease
⌑ Realm
⌑ Real Estate Accounting Co.
⌑ Jetty
⌑ Vouch Insurance
⌑ Pendella

⌑ Intuit Credit Karma
⌑ AAA
⌑ Business Insider
⌑ GOBankingRates
⌑ Guild Education
⌑ Mylo
⌑ bolt
⌑ UBS
⌑ Edward Jones
⌑ Movieguide
⌑ Gather Ministries

… and more

"Exceptional writing skills ... advanced knowledge of the real estate industry..."

With her exceptional writing skills combined with her advanced knowledge of the real estate industry, working with Jenny Rose as a freelancer has been vital for adding informative and captivating information to our blog. Hard-working, attentive to detail, and kind are just a few ways I could describe Jenny Rose. I would recommend her to anyone seeking freelance writing assistance.
Amanda_Ryan
Amanda Ryan
Content Specialist, PropStream

MY INDUSTRIES

PropTech

Mortgages, real estate investing, property management, agent marketing … I can write about it in my sleep (figuratively, of course). Or hire me to create a content strategy that leads clients to your virtual door.

FinTech

Attract business clients with content that touches their pain points and solves their problems. Or market directly to consumers with topics like personal finance and investing.

InsureTech

I’ll draft content that makes your clients the hero (and your product the secret sauce that equips them to achieve their goals) — plus authority-building content that positions you as a thought leader.

... and more

As a freelance writer, I’ve written on a wide range of topics — from EdTech to travel, real estate, marketing, bookkeeping, lifestyle, news, and more! The journalist in me loves researching new fields and ideas.

"A rare talent as a writer..."

We love working with Jenny Rose! We needed a good writer with solid SEO experience—and she had the right experience. What we've learned over the past several months of working together, however, is that she's much better even than her résumé. She's a rare talent as a writer—smart, efficient, and thoughtful. And her positive attitude and professionalism make her a joy to work with. She's upbeat, optimistic, and kind. We've also been impressed by her ability to communicate with us as clients. She's quick to understand what we need and great at setting expectations about deadlines. We recommend Jenny Rose without qualification.
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Justin Camp
Author, Executive Director of Gather Ministries

How we can work together

Content Audits

Not sure why your website copy isn’t working? Can’t figure out why your email campaign isn’t converting? Let’s fix that asap!

Content Strategy

There’s much more to content marketing than simply writing 5 blog posts and calling it a day. Get a research-driven content strategy to help your company succeed.

Writing

Grow your brand awareness with blogs, email campaigns, white papers, e-books, case studies, and more—all tailored to your ideal audience.

Send me an email outlining what you’d like to work on, and let’s discuss how I can meet your content needs!

"One of the most talented copywriters I have ever worked with..."

Jenny Rose is one of the most talented copywriters I have ever worked with. Not only is she an extremely gifted writer, she also has an in-depth understanding of SEO which makes her an ideal candidate if you’re looking for content to help your business rank higher organically in search results. Jenny Rose is also super fun and easy to work with, and offers a quick turnaround when it comes to deadlines. I hope to work with her again in the future and am looking forward to referring her to others whenever the opportunity arises.

Learn how to grow your business with the right words.

More kind words from my clients

  • When Jenny Rose explained what she can do, I realized it was exactly what I needed for my book website. We discussed my upcoming book launch, speaking business and my objectives. She reviewed my website, other social media platforms and then presented me with a document detailing her review. Her suggested changes were exactly what I needed. I feel blessed to have had Jenny Rose make my website amazing!

    —Leslie Jackson, Author of “Change Course: One Lady’s Race From Acceptance to Adventure”
  • Jenny Rose Spaudo is highly organized and very professional while remaining personable and accessible when working together. I chose to work with Jenny Rose above anyone else because she took time to listen and to ask questions which gave me total confidence that she “gets” what I’m trying to accomplish in my business with the various content tasks I have on my plate.

    As a result of being Jenny Rose’s client, I’ve been able to reduce my content workload and focus on other areas of my business that are begging for my attention. I definitely recommend Jenny Rose as someone who can become part of your team as you grow your business.

    —Laura Kebart, CEO of Language Arts Teachers
  • I met Jenny Rose through her work with a major online media podcast network, where I saw she displayed confidence and excellence in her work. It was an easy decision to reach out when we were in need of someone we trusted.

    When I began my research to discover how to hire a social media consultant, there were many options. Unfortunately, they were hard selling their products and not connecting as a real, genuine person interested in what we are about. Jenny Rose offered the excellence and knowledge we desired and has shown true interest in our ministry. 

    Our first consultation was amazing. It opened the door to learn what we needed to advance our website and begin building our digital footprint. She took time to dig through what we had available and offered developmental ideas that are setting a firm and future path. We are now better prepared and able to connect with those on the Father’s heart that we are to influence.

    —Byron Easterling, Founder of Build His House
  • Jenny Rose is a pleasure to work with. Initially, I chose to work with her over other candidates because of her familiarity with SEO writing techniques.

    Quickly, though, I fell in love with her impeccable research and overall efficiency when writing content. Having her support with writing has freed up my time to focus on my own strengths. I highly recommend Jenny Rose’s work—though, afraid to share that because I want to keep her all to myself! 🙂

    —Ashley Cline, CEO of Ashley N Cline, Inc.
  • Adding new resources to any team is always a bit of a gamble. When we needed a copywriter and social media savvy resource for a new project, we struggled to find someone who could understand the unique voice and messaging required.

    Then via a little coincidence, which as the saying goes may be “God’s way of remaining anonymous”, I connected with Jenny Rose Spaudo.

    From our very first conversation, I sensed she was different from the dozens of copywriters and social media players I’ve worked with in the past. And from the very first project she undertook for us, her difference paid big dividends.

    Jenny Rose grasped the requirements, rapidly adjusted to the voicing needed, and began producing content in the form of blog posts, emails, and interviews. The resulting content was spot-on the mark and it produced strong results when deployed to the market.

    In short, that’s why I continue to work with Jenny Rose and hope to do so for a long time.

    —Greg Gudorf, Business Builder & CEO of The Gudorf Group
  • “Jenny Rose helped me see blind spots inside my digital assets and helped create both some quick fixes and some longer term adjustments to engage more directly with my targeted audience. I recommend her services and found her to be a joy to work with on these items.”

    —Scott Thomas, CEO of Stewardship Matters
  • With her exceptional writing skills combined with her advanced knowledge of the real estate industry, working with Jenny Rose as a freelancer has been vital for adding informative and captivating information to our blog. Hard-working, attentive to detail, and kind are just a few ways I could describe Jenny Rose. I would recommend her to anyone seeking freelance writing assistance.

    —Amanda Ryan, Content Specialist at PropStream
  • Leslie Jackson
  • Laura Kebart
  • Ashley Cline
  • Scott Thomas